With the legalization of recreational cannabis in California, manufacturers of weed products are expanding and diversifying their portfolios exponentially. Rad is one such brand to come out of one of the state's largest developers of oil concentrates. I was brought in to create an 18-foot long mural that was pasted on a building in Hollywood. That design became the foundation for the extended Rad brand look and feel which was also executed into a variety of materials like postcards, in-store posters, etc. ... Bitchin'

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